ROLLEX, the No. 1 Greek company in paint tools, turned to digital transformation, choosing Generation Y – International eBusiness Hub!

ROLLEX, a pioneering Greek company mainly active in the production of rollers, tools and painting accessories, counting 62 years in the industry, decided to trust Generation Y’s 21 years of experience in digital transformation, and its specialization in eCommerce to undertake the creation of its new corporate website as well as the construction of its two new B2C & B2B online stores.

Through this, ROLLEX will acquire a new strong digital presence, while at the same time, it will be active in both retail and wholesale, thus embracing the new digital age.