Rebranding: a forgotten strategic move
Rebranding can help a company modernize its image and strengthen its position in the market. Mr. Dimitris Triantafyllidis,…
Corporate Conflicts: a modern scourge
Companies that foster mutual understanding among team members tend to perform better and be more resilient to challenges.…
Technologically advanced webstore for Parisianou Publications!
Parisianou Publications S.A., a leading brand in the field of scientific books with international collaborations with the greatest…
Sales or Marketing?
With the advent of digital marketing, the balance has shifted in favor of marketing, which now drives the…
It’s a woman’s digital world!
In this year’s WOMEN IN DIGITAL Conference, our Jr. Partner Nana Ioakimidou will be having a vital role,…
Generation Y: Official Representative of the Greek Market at the 1st Balkan eCommerce Summit
The 1st Balkan eCommerce Summit is coming on the 4& 5April 2023, and Generation Y is the Official…
The power of change
Not reevaluating the current methods of work, production, supply, distribution, sales…is a path that will lead your business…
Innovation and enterprises
Innovation is a team sport and hence it’s crucial for every entrepreneur to be guided by an experienced…
Anastasios Spanidis at the “Circle: New Year’s Resolution” by the CEO Clubs
Anastasios Spanidis, CEO of Generation Y & Vice President of Innovation of the BoD of the CEO Clubs…
Understanding your Customers: The Millennians
According to a recent study by Spotify, 68% of millennials believe that brands should promote more progressive values.…
The Generation Y Team at the Scotwork “Fundamentals Program”!
Our team is glad for having the great opportunity to stand among the avant-garde negotiation professionals within the…
Anastasios Spanidis at “The Power of Innovation” event by Fortune Greece!
Anastasios Spanidis, CEO of Generation Y and President of GPA Group of Companies, participated in the first event…
