Generation Y’s Data Analysis & Reporting Unit is constantly developing new additions and algorithms based on Artificial Intelligence, that help process data faster, in the light of their commercial exploitation.
We transform data into insights! From interactive data processing and behavioral analysis to AI practices and machine learning, our experts know how to shape your business decisions, based on scalable data solutions.
USER BEHAVIOR ANALYSIS & SEGMENTATION
Through R, AI scripts and secondary data we can fully segment our customers based on their behavior both online and offline. This allows for a completely personalized approach for each target group resulting in maximum engagement, conversion, and ROI at last.
USE OF R
The Use of R allows for deeper, better quality and less labor-intensive analysis, turning it into a real value for money data analysis tool.
The creation and use of artificial intelligence scripts enable an in-depth behavioral analysis by combining multiple data from different sources while disclosing our customers’ behavior.