In one of the most glamorous, highly anticipated collaborations of the digital community, the international jewelry brand Konstantino entrusted Generation Y- International eBusiness Experts with the creation of its new webstore, as well as the digital promotion strategy and marketing actions implementation for the US market.

An object of desire for famous stars like Johnny Depp, Rihanna, Emily Ratajkowski and Brad Pitt, which ‘’bridges’’ the ancient Greek tradition with pop culture, Konstantino assigned its complete digital transformation to Generarion Y, in order to reinforce its position in the competitive digital jewelry market in the US.

The Greek owner and creator Konstantino’s creations, inspired by the ancient Greek civilization, are harmoniously combined with Generation Y’s proven know-how in the field of e-commerce and digital marketing, setting measurable business goals and further highlighting the international brand’s business dynamics.

With stores in 8 countries all over the world, including the US, Switzerland, Russia, Japan and, of course, Greece, Konstantino is now listed as one of the world’s most popular jewelry brands and through its cooperation with Generation Y, is aiming to expand its turnover through digital channels as well as to highlight its strategic choices in the US market.