Laser focused on results driven by data
Laser focused on results driven by data
Running campaigns and spending money is easy. Running successful campaigns and smartly using your budget is a whole different story. And it’s called GY Performance Marketing!
Generation Y’s innovative technology has a proven track record of boosting performance by combining smart tech with smart minds.
Grow your business in ever-changing ways
With clients across multiple verticals, we provide hybrid, and fully managed options, working with all digital channels, doing everything a client needs for profitable customer acquisition, including optimization, audience targeting, and bid management.
A combination of advertising and innovation
We set specific measurable goals based on your business needs and leverage the appropriate tools to achieve them. We manage every aspect along the way building on top of what’s already established, while constantly working on finding new ways to improve effectiveness & efficiency.
Our practices
TRACKING & MEASUREMENT
We identify and track every valuable on-site interaction so that we possess a clearer omnichannel understanding of how a budget should be allocated. Each project has its own differentiated needs that we strive to address by going custom
CAMPAIGN MANAGEMENT
We develop our accounts on a solid personalized structure, focusing on granularity & segmentation so that we always maintain a pro-active and timely approach. Automations are what we rely on so that we invest time & resources on what (mostly) requires the human touch
COMPETITIVE INTELLIGENCE PACKAGE (CIP)
We have developed a specific product (CIP) for monitoring competition and identifying gaps & potentialities, across channels. Its strategic use enables us to act on market-specific insights and make sure we keep the right pace moving ahead
COMMERCIAL
We pride ourselves for being specialists on how to leverage both in-house and 3rd party solutions for growing e-Businesses. Our integrated reporting system enables us to fully monitor and respond to the commercial dynamics on every level and niche.
ARTIFICIAL INTELLIGENCE
By processing data using the Artificial Intelligence systems that we have developed, we propose the best practices to our partners, making performance optimization unique for everyone and delivering extremely important results to their respective goals.
